Stock Up on Adorable Kid’s Fashion at Daffodilly in St. Louis, MO!

One of the best parts of having a baby is getting to stock up on adorable kids’ fashions. Don’t get me wrong. I adore the sleepy yawns, the early smiles, and the tiny stretches, but getting to buy countless tot-sized items is pretty darn fun! If you’re looking for a kids’ boutique to do some retail therapy for your little one, let me introduce you to your new favorite place, Daffodilly. This St. Louis boutique is stocked with modern patterns in gorgeous colors so your child can always stay fashionable!

About Daffodilly

When you walk into Daffodilly, your initial thought is that the store is a parent’s total dream. That’s because the store was started by husband-and-wife team of Rachel and Brian Rosser. When Rachel got pregnant, she saw how little of a selection parents had when it came to modern infant clothing. She decided to start an online store to fix that. In 2021, the team started listing products on their website and delivered local orders themselves. Then, this summer, they got the chance to open up a storefront. Today, the store resides in a charming two-story building in Webster Groves. You can check them out online at their original shop or view the items in person at 8195 Big Bend Blvd. 

A mother and father look down at their sleeping newborn baby girl in mom's arms while dad carries their son with a wooden toy plane


Since it first opened, Daffodilly has carried some of the cutest baby clothes around! The sizes start at newborn and go up to 6/7. The store focuses on comfortable, casual styles and has tons of materials that are ideal for babies with sensitive skin. You can find 100% cotton as well as sustainable bamboo. Their clothing is colorful and features cute designs. Their checkerboard patterns are perfect for day-to-day, while their themed pajamas are great for holiday wear. You can buy monster mash Halloween pajamas, smiley face jumpers, or rust-colored daisy rompers. And with Daffodilly, you’re never too far away from matching accessories. Check out their gingham bows or their patterned stripe hats.  

A mother kisses the head of her sleeping newborn daughter being held by dad Daffodilly


As I mentioned earlier, Daffodilly was created with parents in mind. The shop has a great selection of clothing that lets you show off your title with pride. Whether you want a Gigi baseball hat or a Rad Dad t-shirt, the shop has it! 

Daffodilly sells plenty of gear to round out baby shower gifts. Whether you’re looking for an educational book or want a soft teether, you can find it here! Their dishware is lovely yet practical, with silicone suction plates that can withstand even the pickiest of eaters. They also have toys, blankets, and pennants to finish up your nursery.


If you love modern designs in gorgeous colors, make Daffodilly your next destination! This Webster Groves boutique is stocked with fabulous items for your little one!

Are you trying to find the perfect excuse to build up your baby’s wardrobe? Then it’s time to schedule some family pictures! I’m a St. Louis photographer, and I love working with families to give them beautiful memories of this time. I specialize in newborn and maternity pictures, and I make the process as easy as possible! I provide everything from outfit guidance to help hang your finished images, and I have a Lake Saint Louis studio, so you have a bright space for your pictures. If you’ve been considering booking some portraits for your family, let’s chat so you can see if my process is right for you! Contact me today.


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A rating of 5 is not high enough for Kelly!! Kelly is an amazing photographer, was absolutely wonderful to work with, and was quick to reply to emails. Shes an upbeat and positive person, which made out photo sessions comfortable and fun!! Kelly is professional in more ways than one and I highly recommend her to anyone in the St. Louis area wanting some maternity and/or family photos taken!

Angela, Family session

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